Thursday , March 30 2023

Clorox Jobs – Senior Paid Social Marketing Manager

Website Clorox

Job Description:

We’re looking for a strategic growth marketer with strong paid social experience to own channel strategy for a portfolio of brands including Burt’s Bees, Renew Life, Natural Vitality, and Brita. You will scale existing platforms, test new ones, and partner closely with our Creative team to deliver revenue-maximizing campaigns. You will also work closely with our media agency to determine target audiences, set optimization strategies, and tell our performance story.

Job Responsibilities:

  • Develop and own the DTC team’s paid social channel strategy for all brands, focusing on Creative, Audience, Measurement, and Testing best practices.
  • Lead in-platform testing (e.g., creative formats, messaging, audiences) and drive expansion into new social channels.
  • Support creation and maintenance of marketing calendars, process docs, and tech requirements docs to drive and showcase our work.
  • Drive strategic and operational efficiency by sizing and independently prioritizing opportunities with an eye towards applying learnings across multiple brands.
  • Be accountable for channel-level revenue goals, setting budgets and managing our media agency for growth.
  • Partner with Analytics to uncover insights and test hypotheses central to unlocking additional revenue.
  • Support brands’ movement up-funnel, shaping awareness campaigns to complement our direct response focus.
  • Write briefs, set the testing agenda, facilitate ad trafficking, and report on results.

Job Requirements:

  • Demonstrated success optimizing for ROAS and new customer growth.
  • Eagerness to contribute to the team’s culture of curiosity and shared problem-solving.
  • Willingness to seek out answers, explore out of the box solutions, and track down resources. Strong problem-solving skills, especially when dealing with ambiguity.
  • Excellent communication, collaboration, and project management skills.
  • Previous e-comm marketing experience preferred.
  • Strong analytical skills with ability to tell a compelling story.
  • Minimum of 7 years’ experience in growth marketing with proven track record testing and scaling paid social channels. Must have at least 2 years hands-on platform management experience. Experience in an at least one additional preferred.
  • Candidate will ideally be located in New York but open to remote based on candidate location.
  • Demonstrated cross-functional leadership with strong ability to build, grow, and maintain key internal partnerships.
  • Ability to work across multiple brands and quickly pivot as needed.

Job Details:

Company: Clorox

Vacancy Type:  Full Time

Job Location: New York, NY, USA

Application Deadline: N/A

Apply Here